KATHERINE TWEED: AUGUST 9, 2010

Demand Response, Meet Customer Engagement

From EnergyConnect’s new DR platform to TXU Energy expanding its iThermostat program, consumer preferences are getting more play in DR.

It’s hot. Gross-hot, not “let’s get outside and enjoy the sunshine!” hot. Although most of the country has recently enjoyed a brief respite from sweltering conditions, it’s still pretty damn hot.

The steamy conditions are making demand response to cut critical peak load on the grid more important than ever. While DR has been growing at a good clip in recent years, there has also started to be a shift in how some vendors are approaching the market.

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